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The ‘Participa Aut Peri’ (‘Participate or Perish’) positioning champions creativity at an existential moment for the ad ...
Mike Sale, director, home water systems, Delta Faucet Why is innovation such a key focus at Delta? Our focus has always been ...
Corporate rebrands are notoriously fraught. Few companies dare to reverse their public course but Warner Bros. Discovery did exactly that. After consigning its streaming service HBO Max to the dustbin ...