The intersection of the NBA and sneaker culture remains a dynamic and often headline-grabbing nexus. Coverage typically centers on new releases, endorsement ...

2020 — Michael Jordan’s autographed Air Nike 1s trainers from 1985 sell for a record $560,000 in an online auction.

Napheesa Collier has swapped Nike properties, trading in the Swoosh for the Jumpman. The Minnesota Lynx star has signed a ...

Eager to develop the next big brand or launch a startup? An MBA might be the answer. From Nike to Grubhub, here are 11 ...

PORTLAND, Ore. -- Nike co-founder Phil Knight said Wednesday that he is not interested in buying the Portland Trail Blazers, ...

It is never a quiet day in the NBA. Coming off the heels of the Dallas Mavericks winning the draft lottery and Boston Celtics ...

Here’s a look at basketball legend and NBA superstar Michael Jordan. Personal Birth date: February 17, 1963 Birth place: Brooklyn, New York Birth name: Michael Jeffrey Jordan Father: James Jordan, ...

Be the best Sports Business fan you can be with Bleacher Report. Keep up with the latest storylines, expert analysis, highlights, scores and more.

Barry Ritholtz emphasizes the importance of focusing on long-term trends and avoiding short-term noise, especially in ...

A'ja Wilson, a dominant force in the WNBA, has finally achieved a signature shoe deal with Nike, a milestone long overdue for ...

The post The WNBA Is Capitalizing On Its Historic Momentum This Season appeared first on Blavity.

Young athletes have been known to blow through their first big paycheck. Former NBA star Charles Barkley almost did, too — ...