Amazon’s plus-size fashion storefront includes new summer staples, like airy blouses, linen pants, maxi skirts, sundresses, ...

Amazon Fashion has rebranded its GenZ-dedicated online storefront from 'Next Gen Store' to 'Serve'. The online store has seen ...

Amazon Fashion launches SERVE, a Gen Z-focused storefront, tapping into popular slang and growing spending power of younger ...

Amazon said its online store has seen a threefold increase in Gen Z customers (those born between 1997 and 2012) and a ...

With the rebrand, Amazon is tapping into popular Gen-Z slang and aiming to capture the growing spending power of younger ...

Amazon Fashion has renamed its Gen Z-focused online store to 'Serve', witnessing significant growth in Gen Z shoppers, ...

Amazon Fashion rebrands its GenZ-focused online store to 'Serve', reflecting 3X growth in GenZ customers and expansion in Tier II & III cities.

Launched in July 2024, the AI tool uses customer reviews and Amazon’s community Q&A, as well as information across the web to ...

A new partnership between online retail giant Amazon and luxury department store Saks Fifth Avenue may prove pivotal for Amazon as it looks to penetrate the high-end fashion segment. Yet, despite a ...

American retailer Saks Fifth Avenue, known for its high-end fashion offering, already runs a curated luxury space on Amazon’s ...

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Starting today, the new multi-brand storefront enables customers to access some of the most sought-after brands in luxury fashion and beauty in Amazon’s store. This collaboration seamlessly ...