Listen to "The Start-up That Survived the 'Kill Zone'" on Spreaker. London-based start-up Sofar Sounds built its brand on intimate secret gigs in living rooms and other low-key spaces around the world ...

When people think about what makes a start-up work, they often focus on the idea, the market opportunity and scalability. But Ella Miron-Spektor, Professor of Organisational Behaviour at INSEAD, says ...

AI may offer the “correct” answer. But coaching helps a person discover the needed answer – the one they’re ready for.

Identity is an increasingly central driver of consumer purchases, even as diversity suffers backlash in some parts of the world. Here’s how brands can get it right.

Outline and clarify your priorities and limits Effective boundary-setting begins with self-awareness. Without clarity on what matters most, it’s difficult to draw meaningful lines for ourselves.

New research by INSEAD faculty questions everything from the potential for corruption in healthcare redemption schemes to the influence of others on our dietary choices. One study explores how best to ...

For the fifth year running, the Edelman Trust Barometer has identified business as the leading institution to address urgent issues in society. The 2025 survey – which captured the sentiments of ...

In our recent working paper, “Leading in Wicked Times: A Radical Shift to Inquiry, Humility, and Fairness”, we examine how certain leaders have confronted the 2020 wickedness. We argue that wicked ...

Millions of users have tested the potential and limits of ChatGPT – a chatbot developed by AI research company OpenAI – to write emails, poems or code, or even produce entire research papers. The ...

The moves that led to Nokia’s decline paint a cautionary tale for successful firms.