We all agree we need a strategy for marketing technology. So why can't we agree on a definition?

What Is the Meaning of "Marketing Strategy"?. A marketing strategy is based on research that focuses on a business's competitors, customers, market size and the potential for market growth.

The Definition of an Advertising Strategy. An advertising strategy can be defined as a blueprint to help sell a given product to consumers. There are almost as many different advertising ...

Discover what brand awareness is, why it matters, and how to effectively build it using proven strategies to ensure your ...

Third-Party is a series of guest blogs where developers talk about specific games, mechanics, levels, and more. This week we have Alex Kanaris-Sotiriou writing about Triangle Strategy.

Learn more about the global macro strategy, a hedge fund strategy that bases holdings on macroeconomic principles.

Learn about investment advice, including its definition and the importance of establishing goals. Discover investment strategies and considerations.

Eric Knight, Sotirios Paroutis, Loizos Heracleous, The power of PowerPoint: A visual perspective on meaning making in strategy, Strategic Management Journal, Vol. 39, No. 3, Special Issue: Strategy ...