Why Amazon's approach to AI-powered ads will likely differ from Meta's "just connect your bank account" vision.

With candid insights and sharp analysis, Lee and ADM shed light on the balance between innovation and responsibility, ...

The effectiveness of Meta’s latest AI product depends on whether it will bring in measurable campaign results, according to ...

After Jamie Lee Curtis asked Mark Zuckerberg to remove an AI ad with her for 'some bullshit that I didn't authorize' Meta ...

Meta also plans to use AI to deliver highly effective targeting, leveraging user data, with Zuckerberg encouraging businesses to trust the company’s algorithms over their own targeting limitations.

A German court on Friday dismissed an injunction request brought by consumer protection groups to prevent US tech giant Meta ...

It wasn’t clear how many Meta AI ... ad revenue and platform growth through emotional connections…” Meta prioritized “emotional manipulation” over the truth, and “traded lasting user ...

AI tools can make a campaign more efficient, according to their developers, which include pioneers Google and Meta ... and trust the algorithm,” said Zach Thompson, director of ad operations ...

During the company’s first quarter earnings call, Zuckerberg said Meta AI could one day show ads and product recommendations. He also hinted at plans for a subscription component for those who ...

Two important announcements came from Meta during the last couple days, both highlighting its growing focus on artificial intelligence (AI). To start with, it introduced ads in Threads, its text-based ...