A strong CMO knows it’s crucial to build a relationship with the organization’s CFO and CEO. WARC US Commissioning Editor Cathy Taylor interviews Ian Borden, McDonald’s Global Chief Financial Officer, ...

For Anisha Sharma, one of the unexpected perks of owning four McDonald’s branches is one-upping her sister, who owns three.

McDonald's marketing initiatives ... the company has also repositioned its menu to satisfy the shifting needs of a global restaurant consumer.Following its four "D's," McDonald's is performing ...

The global burger giant just announced one of its biggest hiring efforts in years—but the fast-food industry, and McDonald’s ...

McDonald’s global sales also dropped by 1% during the ... including a McValue menu that launched in January. The marketing tactic included an extension of the popular $5 Meal Deal and a new ...

McDonald's posted a surprise drop in first-quarter global comparable sales on Thursday, as demand from cash-strapped diners in the U.S. and Europe faltered on uncertainty sparked by chaotic tariffs.